Customer analytics is harder in a regulated business.
Third-party risk is regulated work
DORA has applied in the EU since January 17, 2025, and requires financial entities to keep a register of information on all contractual arrangements for ICT services provided by ICT third-party service providers. In the US, the FTC Safeguards Rule requires non-bank financial institutions under its jurisdiction to select, contract with and periodically assess service providers (banks follow the interagency guidelines), and NYDFS Part 500 requires covered entities to keep written policies for third-party service providers that can access or hold nonpublic information. Every analytics vendor in the data path adds to that work.
One customer, scattered across systems
A customer might start an account application online, finish it in a branch and call the contact center a week later. Web analytics tools see the digital part well. The branch and call-center records usually sit in other systems, under other IDs, so following one customer across all three often takes a separate project.
Bills that grow with headcount, and hard exits
When a product is priced by seat or by monthly active user, every new analyst or customer adds to the bill. And when years of customer history sit in a vendor's platform, in the vendor's format, leaving can turn into a project of its own.
Customer analytics on infrastructure you control.
Marver collects live digital events and imports CSV, JSON and NDJSON files from CRM or call-center systems, on your hardware or your cloud account.
Fewer third parties in the data path
Reduce dependence on third-party analytics vendors, subprocessors, and external data paths. Keep customer data inside infrastructure and jurisdictions your team controls.
Designed for scrutiny
Run regulated workloads with TLS and mutual TLS between components, three-role access control, and an audit trail of configuration and identity changes.
Unify the same customer Analytics + CDP
Resolve identity across web, server-side and batch-file sources with deterministic matching, a full history of how each profile formed, and un-merge when a link is wrong.
Flat pricing, plain-text raw events
No per-seat fees and no MAU pricing: Analytics is $2,500 and Analytics + CDP is $5,000, each per month and flat, and every tier includes unlimited users. Raw events sit on your disks as plain NDJSON text, readable without Marver.
What changes in a third-party risk review, and what doesn't.
Running Marver yourself changes where customer data lives and who processes it. Chip Hosting Solutions is still a software supplier, and your review still covers it.
What self-hosting does
- Self-hosting keeps customer data inside your own ICT environment and reduces the number of third parties that process it.
- Marver doesn't hand customer data to an analytics vendor, and sends none to Chip Hosting Solutions' systems. Retention and deletion happen on storage you own.
- Once a day the Marver server makes a license check carrying a license ID and an install fingerprint, never customer or event data. Air-gapped Enterprise licenses skip it entirely.
- Raw events sit on your disks as plain NDJSON text, readable without Marver, which helps when you plan an exit.
What it doesn't do
- It doesn't take Chip Hosting Solutions out of your third-party risk process. A supplier that provides software with ongoing support and updates is very likely an ICT third-party service provider under DORA, so expect to record Chip Hosting Solutions in your register of information.
- It doesn't, on its own, meet your obligations under DORA, the FTC Safeguards Rule or NYDFS Part 500. Your own controls, contracts and assessments still apply.
- It doesn't, by itself, settle Chip Hosting Solutions' status under NYDFS Part 500, which defines a third-party service provider as one that "maintains, processes or otherwise is permitted access to nonpublic information." A supplier without that access may fall outside the definition, but your firm still assesses it.
- It doesn't take your hosting provider out of the picture. If Marver runs in your own cloud account, that provider still hosts the data, and your review of it still applies.
Sources
- Regulation (EU) 2022/2554 (DORA), Articles 3, 28 and 64 (opens in a new tab)
- ESAs: DORA register of information reporting FAQ (EBA, March 28, 2025), Q94 (opens in a new tab)
- FTC Safeguards Rule, 16 CFR Part 314, including 314.4(f) (govinfo, 2025 edition) (opens in a new tab)
- 23 NYCRR 500.11 (Cornell Legal Information Institute) (opens in a new tab)
- 23 NYCRR 500.1, definitions (Cornell Legal Information Institute) (opens in a new tab)
- NYDFS: second amendment to 23 NYCRR Part 500 (press release, November 1, 2023) (opens in a new tab)
Evaluate it on your hardware, on your schedule.
Request a license, start the server with Docker Compose, and point real traffic at it. Marver sends no customer data to Chip Hosting Solutions' systems, and every question gets a written answer from the engineer who built it.
Inside your network
Your channels
Web and tag-manager events, server-side calls, and CRM, POS or call-center files
Marver server
Collection, processing and identity, on your hardware or cloud account
Marver Workbench
Desktop app on your analysts' machines: macOS, Windows and Linux.
Leaves your network
A license check, once a day
A license ID and an install fingerprint. Never customer or event data. It can go through your HTTP proxy. If it can't get through for 30 days, Marver goes read-only until it can. Air-gapped Enterprise licenses skip it entirely.
Request a license
Tell Chip Hosting Solutions your company and where the server will run, and get back a signed 45-day license file and the Docker Compose bundle.
Run it on your infrastructure
Bring the server up on a Linux host (x86-64 or ARM64), or under Docker Desktop on a Mac or Windows machine. Analysts install the desktop Workbench and connect to it.
Keep it, or let it lapse
To continue, reply for an order form or invoice and drop in the paid license, with no reinstall. If you don't, Marver stops taking new events and you keep view, query and export access to everything it already holds. Raw events sit on your disks as plain NDJSON text, readable without Marver.
Who Marver is for, and who it isn't.
Who it's for
- Teams with privacy, residency, or procurement constraints around customer data
- Organizations that need user-level analytics across web, server-side, and offline events
- Technical teams frustrated by per-seat pricing, vendor lock-in, or slow cloud analytics workflows
Probably not for
- Firms that want a fully managed multi-tenant SaaS product instead of owning the stack
- Teams with no technical owner to run the server: Marver runs on infrastructure you operate
- Teams looking for a plug-and-play marketing dashboard in an afternoon
Pricing that scales with your deployment, not your headcount.
No per-seat fees, no MAU pricing, and no event metering on paid tiers. Start with a full 45-day trial on your own hardware, then pick the tier that fits. Every tier includes unlimited users.
Analytics
$2,500
per month · flat
Unmetered events · No identity layer
The analyst workbench with no event caps: schema authoring, Path Browser, Funnels, Correlation and cluster analysis, with role-based access for every user.
Analytics + CDP
Typical fit$5,000
per month · flat
Persistent customer identity
For teams that need trusted customer identity, not just event counts. Everything in Analytics, plus unified profiles, attribution, an identity formation audit with un-merge, and direct founder support.
Enterprise
Custom
based on scale
Air-gapped · Custom terms
Everything in Analytics + CDP, plus offline licenses for air-gapped networks, a TLS-on deployment profile, custom license terms, and help with your security review. SSO and high availability are on the roadmap.
Typical fit: Analytics + CDP. Joining digital, CRM and call-center data into one profile per customer needs the identity layer in Analytics + CDP: unified profiles, attribution, and an identity formation audit with un-merge when a link is wrong. Firms that run isolated networks or need custom license terms should look at Enterprise, which adds offline licenses for air-gapped networks, a TLS-on deployment profile, custom license terms, and help with your security review.
Full pricing detailsBuilt by an Adobe Certified Data Workbench Architect.
Andrew Chepurny
Founder & Principal Architect, Chip Hosting Solutions
Andrew Chepurny built and operated Adobe Data Workbench at enterprise scale for Fortune 500 organizations. When Adobe announced end-of-life, three clients, in telecom, insurance and financial services, got in touch within 48 hours, all asking where to go now. Everything was cloud-only, and the thick-client power-analyst workflow had disappeared. Marver is the answer, five years in the making.
- 17+ years in analytics and MarTech for Fortune 500 brands
- 11 years at Adobe · CS degree, business minor
- Adobe Certified Expert: Data Workbench Architect · CJA Developer
Analytics architecture delivered for
Consulting and in-house engagements, not Marver deployments.
- Dollar General
- Amtrak
- Western Union
- ForeFlight
- Pfizer
- City National Bank
- Adobe Systems
- + many more
Questions teams ask before a trial.
Does self-hosting take Marver out of our DORA register?
No. DORA defines an ICT third-party service provider as an undertaking providing ICT services, and ICT services as digital and data services provided through ICT systems on an ongoing basis. The ESAs' register FAQ says a one-time purchase with no ongoing maintenance, support or updates is not included. A supplier that provides software with ongoing support and updates is very likely an ICT third-party service provider, so expect to record Chip Hosting Solutions in your register of information. What self-hosting changes is the data behind that entry: Marver sends no customer data to Chip Hosting Solutions' systems. Raise any contract terms you need before you buy; the Enterprise tier includes custom license terms and help with your security review.
Where does our customer data live?
On infrastructure you control: your own hardware, such as a Linux host (x86-64 or ARM64), or your own AWS account, Azure tenant or GCP project. Marver sends no customer data to Chip Hosting Solutions' systems, and retention and deletion happen on storage you own. If you run Marver in a cloud account, that cloud provider hosts the data, so your review of it still applies.
What leaves our network?
From the Marver server, a license check, once a day. It carries a license ID and an install fingerprint, never customer or event data, and it can go through your HTTP proxy. If it can't get through for 30 days, Marver goes read-only until it can. Air-gapped Enterprise licenses skip it entirely.
What happens if we stop using Marver?
Raw events sit on your disks as plain NDJSON text, readable without Marver, and retention and deletion happen on storage you own. If you end a trial without buying, Marver stops taking new events, and you keep view, query and export access to everything it already holds.
What does Marver cost?
No per-seat fees and no MAU pricing. Analytics is $2,500 and Analytics + CDP is $5,000, each per month and flat; Enterprise is custom, based on scale. Every tier includes unlimited users, and you can start with a full 45-day trial on your own hardware.
Can Marver run on an isolated or air-gapped network?
Yes, with an Enterprise license. Enterprise licenses can run fully offline, with no license server and no outbound calls. Enterprise also adds a TLS-on deployment profile, custom license terms, and help with your security review. SSO and high availability are on the roadmap.
Request your 45-day trial.
Tell Chip Hosting Solutions who you are and where the server will run. Andrew Chepurny, who built Marver, reviews each request and replies with a signed license.dwb file and the matching install bundle, usually within one business day.
Prefer email? Write to andrew@chip-hosting.com
Licensing question? Use the contact form · Implementation partner? Talk partnerships